Untitled Garrafa presents absurd object portrait photography where subject wears red fire extinguisher on head, yellow industrial container in hand, patterned fabric costume standing in water—creating thing-human hybrid that appears extraterrestrial yet becomes familiar as "human too human" navigating hostile environment. Etem photographs with realist dignity: not posed aristocratic portrait but documentary capture of common person in daily survival, absurd industrial objects becoming normal costume within hostile-world context (swamp, water). Garrafa (container/bottle) suggests human reduced to thing yet maintaining dignity: being cosa (thing) in world hostile to humans requires absurd adaptations, industrial objects adorning body for contemporary survival.
This series of portraits that at first glance appear to us as extraterrestrial beings, once we understand the images they become more familiar than they appear, “humans too human” perhaps more human than they appear. And for Adorno's negative dialectic, the problem was given as a human being in a world hostile to humans, the characters of Etem seem so natural to us to the extent that their presence is outside the pose of the portraits of the kings of the past, rather resemble the workers, peasants, common people in general, portrayed by Gustave Courbet or the realists of the mid-19th century, these new realists are captured by the camera in the usual development of their daily lives, in the hostile world of the desert or the swamp or the storm…”
Absurd object portrait photography capturing thing-human dignity—industrial costume in hostile water environment. Untitled Garrafa from Ser Cosa by Rodrigo Etem. Available at The Art Design Project, Miami Beach.
Absurd Object Photography – Untitled Garrafa, 2010 by Rodrigo Etem
Untitled Garrafa, 2010
From the series Ser Cosa
Archival pigment print on fine art paper
Dimensions: 40 H x 30 W in.
Edition of 7
Unframed
Rodrigo Etem was born in 1977 in Mendoza, Argentina, he studied Administration at the Universidad del Aconcagua. He attended workshops with Fabiana Barreda, Esteban Álvarez, Ananké Asseff, Eugenio Echeverría (Spain). He received grants from the Fondo Nacional de las Artes, Fondo Argentino de Desarrollo Cultural, Fondo Provincial de Cultura, Ministerio de Cultura de la Nación. His work surreptitiously investigates and works on concepts that seek to disseminate questions about our daily experience. The artist held solo exhibitions such as: “Hasta encontrar otro amarillo” (Imagen Galería, Mendoza 2018), “Instrucciones para no hacer nada” (Espacio Rivadavia 645, Mendoza 2016), “Probable” (Casa Colmena, Mendoza 2016), “Ser Cosa” (Museo Pumapungo Cuenca, Ecuador 2015), “Ser Cosa” (Museo Antropológico y de Arte Contemporáneo, Guayaquil. Ecuador 2012).He has also participated in numerous group exhibitions. Highlights: “La marca original” (CCK, Buenos Aires 2019), “Poéticas Políticas” (Parque de la Memoria, Buenos Aires 2016), “Dura lex sed lex” (Bienal Sur. Centro Cultural Parque de España, Rosario)

















