Belonging to the historic revival of the legendary Pirelli Calendar after a ten-year hiatus, Pirelli Calendar 1984: December by celebrated German photographer Uwe Ommer is a landmark piece of 1980s fashion photography. Shot on location in the pristine Bahamas, this image exemplifies Ommer's groundbreaking subliminal design approach, cleverly weaving the tread pattern of the P6 tire into the sand and onto the models. Produced as a premium archival pigment print measuring 50 x 70 cm (19.68 x 27.65 in) in a strict limited edition of 5, this captivating aerial composition represents a definitive benchmark of conceptual advertising, high fashion, and fine art collecting.
The revival of the legendary Pirelli Calendar after a ten-year hiatus caused by the oil crisis. Shot in the Bahamas by Uwe Ommer, the series stands out for its innovative, subliminal advertising approach. Rather than displaying the product directly, Ommer integrates the tread pattern of the P6 tires—both sculpturally and abstractly into the sand and via body paint on the models. Originally comprising 13 images arranged on reversible pages, this collection is a definitive benchmark of 1980s fashion photography and design.
Discover and purchase this original fashion photography print on our online store today to bring an iconic piece of 1980s art history into your collection.
Fine Art Fashion Photography - Pirelli Calendar 1984: December by Uwe Ommer
Pirelli Calendar 1984: December
From Pirelli Calendar 1984 series
Edition of 5 Archival Pigment Photograph
Size: 19,68 H x 27.65 W in.
Uwe Ommer (born 1943) in Bergisch Gladbach is a German photographer. Uwe Ommer became fascinated with photography at a young age. Initially sparked by his interest in photographing birds, he received his first camera at age 14 and began experimenting with his limited equipment. By the time Ommer was 18, he had given up on birds but was improving his skills as a photographer. He began working as an apprentice in a camera shop and soon picked up side projects for local papers, shooting everything from car accidents to weddings, when staff photographers were unavailable. In 2002, Uwe Ommer was awarded an Honorary Fellowship by the Royal Photographic Society for the impact of his lifetime of work.
